Editorial

Is Excellence in Dirt Moving Enough to Guarantee Success?

John Trotti

Even before the birth of computers and the introduction of a seemingly endless array of high-tech controls, success depended as much on your sales and negotiating skills as on how deep a bite your bucket took, so in one sense what we're seeing happen to the industry is nothing new–only different and maybe a little more treacherous to the unwary.

In my previous Editor's Comments (2003 Buyers Guide issue) I spoke of my experience at ConExpo Con/Agg 2002, in which it became clear to me that what has for years been a very conservative industry is now caught up in a sea of change. For certain the machines themselves are visible proof–the tip of the iceberg of a phenomenon that is nothing less than a runaway revolution in the way the construction business will proceed in the foreseeable future. For decades, the introduction of new equipment meant "bigger" or "stronger" or "faster" expressed in units of size, power, or performance. While the improvements were real, they were for the most part iterative–in effect "make-overs" from the past. Not so today.

Coming down the line today are machines that might look pretty much the same as their predecessors but are actually quite distinct. Most of these machines are called upon to deliver little more than a mere fraction of their true capabilities. For example, those electrohydraulic joysticks that used to wring gales of laughter from seasoned operators are not only here (and here to stay), but they also hold the potential for effortlessly delivering feats of power, control, sensitivity, and complexity unmatched by equipment on which the "new" has barely faded. The unseen element here, of course, is the growing list of high-tech systems–laser, GPS, IR, and remote-sensing instruments–clamoring to pair up with digitally actuated control systems that are tailor-made for the marriage. So where's the problem?

The most important challenges we face–contractors and operators alike–are (1) getting on top of momentous changes that have already taken place in the industry and (2) then fighting to stay there because now that the floodgates are open, the pace of change is bound to accelerate, not slacken. What this means for most of us is making sure we're pointed in the direction technology is heading and then looking for opportunities to take advantage of programs designed to allow us, our managers and supervisors, and ultimately our operators to make optimum use of these advances. This is where education and training come in.

Chances are you wouldn't go out and buy your son a full-blown PC with all the bells and whistles and be content to watch him spend endless hours playing "Solitaire" on it, so why would you accept the same performance from one of your operators because he doesn't know how to take advantage of your equipment's full capabilities? Many of us got our knowledge hands-on at the School of Hard Knocks–and in some respects that's still the best way–but not all of our knowledge, especially when you're talking about operating a machine capable of putting $500/hr. in your pocket and settling for half that for the first several weeks because your operators don't fully understand what it can do or how to take advantage of its automated features.

You might not want to spend the time and money on training for your supervisors and operators–in fact, you might feel their time would be better spent moving dirt rather than developing new skills for accomplishing tasks that you knew backward and forward before you got out of grade school–but before you commit to that line of thought, make sure your people are as savvy and capable as you are … or were.

While I can't tell you that "the old way" is wrong, I can promise you there are among your competitors those who are going to try for every little bit of advantage they can, whether its in the machinery, operator skills, or handling the paperwork. Face it: If their estimators can dig into their computer screens and find ways to have their highly trained operators on high-production machines complete a job in 45 days while you're sitting there hoping on 60, you're going to need more than a wonderful résumé and a big smile to stay competitive.

Far and away, most questions we receive from our readers deal with training and education. "Where can I find out about blade-control laser systems?" or "Are there schools that will send trainers to my site to do some instruction?" are typical queries. Since I found myself getting almost as frustrated in not being able to provide answers as were the people doing the asking, I decided it was time to do something about it. So starting with our September/October issue, we will present a four-part series on training that I'm positive will knock your socks off.

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